Who We Are

Broom development consultancy Ltd was established in 1995 by Ian Broom in the UK, utilising his wealth of skills in financial sales management and people development he created an innovative company that quickly received international recognition for its expertise and professionalism.

BDC international subsequently evolved into an international operation in 2005, with offices in Dubai and the UK. Now with a full team of highly skilled, qualified, motivated and focused consultants providing expertise to our clientele.

We are proud of our origins and achievements, by constantly striving to ensure that our clients receive memorable practical learning experiences.

The majority of our associations are the result of recommendations from satisfied clients and consequently this referral source minimises the need for marketing and we are able to focus our attention solely on a 5 stage model, see more of this in the DNA of a project.

I.M. Broom – Biography

Ian is a highly respected development professional, motivational speaker, contributing to many corporate conferences around the world, a renowned business coach, a qualified FA Soccer coach and is an advanced trainer / practitioner for Emotional Intelligence and NLP. He specialises in leadership, coaching, sales, customer service, management development, as well the soft skills of communication and attitudinal development.

He has a reputation for an infectious and inspirational attitude that challenges and brings out the very best of people. A very keen sports man and works very hard at maintaining a good level of fitness that fuels his belief of men sana in corpore sano, “A healthy mind in a healthy body.”

Phil Delaney – Biography

Phil has 30 years experience working with some of the UK’s leading financial services organisations and has held Senior Leadership and Consultancy roles both in the UK and Middle East.

He specialises in management development, performance coaching and sales process engineering. A key attribute is helping organisations build long term profitable relationships with their clients, retail and business. With an absolute passion for developing people and businesses, Phil has a reputation for identifying and maximising on the talent and skills held within a team and utilising this to maximum effect. 

His key note speeches are designed to make even the most experienced professionals, relationship managers and business development executives examine their approach to clients. In addition to holding certificates in Financial Planning, Regulated Supervision, Coaching and Training, Phil is also an accredited Life Coach.

Abi White – Biography

Leadership development specialist with 10 years’ experience in talent assessment and development.
She has an extensive background in training design and delivery, talent identification and assessment and is also a qualified Coach.

Abi has worked with a wide variety of large international organisations as a development consultant with much success. Previous to her consultancy work Abi was the lead in setting up and heading large learning and development functions in Organisations in the Middle East and global organisations.


To be preferred choice Consultancy


To deliver memorable innovative learning experiences to drive change.


Choose and be responsible for our attitude in every situation

Challenge and embrace the unknown with enthusiasm

Demonstrate courtesy, respect and honesty with everyone

Encourage assessment of our performance, to use the feedback and experience as an opportunity to expand our expertise

Create a learning environment of unconditional safety for every individual

Understand and celebrate the diversity of every person

It’s tough when markets change and your people
within the company don’t.
Harvard Business Review
In today's world there are two kinds of companies
... the quick and the dead
You only live once, but if you work it right, once
is enough.
Joe E. Lewis
Those who remain in the past, or cling on to the
present, are bound to miss the future!
An idea that is not dangerous is unworthy of
being called an idea at all.
Oscar Wilde
If you’re not riding the wave of change, you’ll find
yourself beneath it!
We cannot solve a problem by using the same
kind of thinking we used when we created them.
A. Einstein
The reasonable man adapts himself to the world;
the unreasonable one persists in trying to adapt
the world to himself. Therefore all progress
depends on the unreasonable man.
George Bernard Shaw
You cannot discover new oceans unless you
have the courage to lose sight of the shore.
Andre Gide
Innovation is anything, but business as usual.